Google Search had an incredibly volatile month of July and it ended the month with a huge bang. The volatility in the Google Search results yesterday, July 31st, going into today, August 1st, is heavy. This may be Google testing a new Google search ranking algorithm update, maybe the expected core update, or maybe not…
The third-party Google Search tracking tools are incredibly heated today, showing big movement in terms of the rankings. As a reminder, the past two weeks have been incredibly volatile and also July 23rd, then before that was July 18th and then July 9th we saw big movement from Google Search.
Now, on top of all that movement, we are seeing even more movement in the past 24-hours or so.
Below are what the third-party tracking tools are showing and some of the chatter from within the SEO community about the recent Google ranking volatility.
Google Rank Tracking Volatility Tools
Let’s start with what the tools are showing and most are showing big movement: