Categories: SEO

Google Search & Maps Get Upgrades For Greener Travel

Google announced updates to its Maps and Search products on Monday aimed at helping users find and choose more sustainable transportation options over gas-powered vehicles.

James Byers, Google Search’s Group Product Manager, states:

“When it comes to traveling and commuting, we want people to have the right information to make more sustainable choices.”

Eco-Friendly Route Suggestions

Screenshot from: blog.google/products/search/, April 2024.

If travel times are comparable, one of Google Maps’ key new features will be the provision of transit and walking route suggestions alongside driving routes.

This update will be rolled out in over 15 major cities worldwide in the coming weeks, including Amsterdam, Barcelona, Paris, Rome, and Sydney.

Train & Bus Route Information

Google is expanding its ability to find long-distance train and bus routes through search.

Users searching queries like “Boston to Philadelphia train” will see schedules, prices, and direct links to book tickets on the results page.

Train route information will now be available for 38 countries, while long-distance bus routes will initially be added for 15 countries.

When users search for flights on Google’s dedicated Flight tool, they will see train route suggestions as an alternative for applicable routes.

“So it’s easy to find the more sustainable option no matter where you begin your search,” Byers stated.

Highlighting Lower-Emission Flights

In cases where flying remains the best option, Google will show you the environmental impact.

Byers explains:

“These estimates are powered by the Travel Impact Model (TIM), a methodology we published in 2022 for predicting per-passenger flight emissions.

To make this information even more accessible, TIM estimates are now also available through a developer API that allows any app or website to display flight emissions.”

Google is also releasing a Google Sheets add-on and online calculator to make the emissions estimates more widely available.

Looking Ahead

While Byers acknowledged “there’s still a long road ahead when it comes to sustainable travel,” he expressed hope that “today’s updates will give more people the information they need to choose lower-carbon alternatives.”

The new features come as consumers increasingly seek ways to make sustainable choices. By integrating these metrics into its flagship maps and travel tools, Google is nudging users towards greener options.


Featured Image: Screenshot from blog.google/products/search/, April 2024. 

FOLLOW US ON GOOGLE NEWS

 

Read original article here

Denial of responsibility! Search Engine Codex is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials, please contact us by email – admin@searchenginecodex.com. The content will be deleted within 24 hours.

Share
Chris Barnhart

Leave a Comment
Published by
Chris Barnhart

Recent Posts

Daily Search Forum Recap: May 20, 2024

Here is a recap of what happened in the search forums today, through the eyes…

May 21, 2024

Google CEO Addresses Concerns Over AI’s Impact On Search Traffic

In a recent interview, Google CEO Sundar Pichai discussed the company’s implementation of AI in…

May 20, 2024

38% Of Webpages From 2013 Have Vanished, Pew Study Finds

A new study by Pew Research Center reveals the fleeting nature of online information: 38%…

May 20, 2024

Mastering The Content Maze: Strategies For Multi-Touchpoint Success

As digital platforms multiply and user engagement becomes more and more fragmented, understanding how to…

May 20, 2024

Bing Lets You Turn Off AI Copilot Responses In Search

Google has been rolling out AI Overviews in its search results since last week and…

May 20, 2024

Google Notes On Search Now Ends Soon

Google has updated the Google Search Labs to say that Notes on Search now "ends…

May 20, 2024