Do you currently have a Facebook Page? Are you trying to grow your small business, company, or personal brand?
If the answer is yes, you should consider verifying your Facebook Page (or, if you’re an influencer, celebrity, or thought leader, your account) for several reasons.
For starters, being verified on a huge social media platform like Facebook gives your presence credibility and gives consumers a sense of trust.
Seeing a blue checkmark next to your account lets potential customers or fans know you’re the real deal. If you were able to acquire a blue checkmark, then you must be important, right?
Facebook’s recognizable verification badge is particularly important for those others may try to impersonate by creating fake accounts.
Facebook’s help center states that:
“The verified badge means Facebook has confirmed that the Page or profile is the authentic presence of the public figure or brand it represents.”
A blue checkmark serves as immediate, visible proof that people can trust.
Advertisement
Continue Reading Below
Fun fact: Facebook also offers a gray checkmark for Facebook pages or profiles. The gray checkmark signifies other authentic pages, for those who don’t meet the “public interest” qualification.
So how do you make it happen and get your Facebook Page verified?
Keep reading for a quick step-by-step guide.
First, you’ll have to visit Facebook’s verification request page and fill out an online form, which is a part of their process and looks like this:
After completing the form, you’ll have to submit it and wait for a response from Facebook’s team. You’ll be prompted to do two things:
Advertisement
Continue Reading Below
Facebook is thorough with its application requirements. They need rock-solid proof that you are exactly who you say you are and that you and/or your business is legitimate.
Now, here are some tips on how to successfully complete the verification form in order to have the best chance of getting approved for account verification.
Are you trying to verify an account for your small business or corporate company?
If so, you’ll want to select Page. If you are attempting to verify a personal profile for an influencer, celebrity, media personality, etc., select Profile.
You’ll need to upload an official identification document for yourself or your business to prove that your Page or Profile is connected to the public figure, company, or brand it represents.
Your page must have the following:
You will also need to provide a government-issued ID such as a driver’s license, or passport (for profiles only). Be sure to read the requirements carefully before you submit to avoid rejection or delays.
For pages not representing a person, you will need to be able to provide proof of an original document such as your articles of incorporation or tax documents.
What category do you put yourself or your company in?
Advertisement
Continue Reading Below
Categorizing your account correctly is crucial as it allows Facebook’s team to establish whether you have enough influence in that industry to warrant a verified Facebook page or profile.
Be sure to select the correct category and the country or region where your business or brand currently operates.
You will also have the opportunity to describe your audience or consumers, depending on whether you are verifying a Page or Profile.
Including this optional information will help Facebook to see why your account should, in fact, be verified.
Providing relevant links to your other websites or social media accounts will give Facebook more reasons to see why your account should in fact be verified.
Advertisement
Continue Reading Below
If you have significant followings and traffic on your other accounts, your chances of being approved are that much higher.
All there is left to do is sit back and wait for a response.
You should get a notification after Facebook’s team has begun to review your request.
Keep in mind that verification for large, international businesses and/or corporations may take a while, since Facebook’s team may need to dig deeper in order to manually review the supporting documents that will confirm your request is authentic.
Advertisement
Continue Reading Below
Meeting the bare minimum verification criteria doesn’t guarantee that you’ll get verified.
Facebook might still reject your application — often without specifying a reason, unfortunately. When this occurs, you’ll be able to reapply for verification after 30 days.
During the 30-day waiting period, it would be in your best interest to put a bit of work into improvements to ensure that your chance of being verified next round is successful.
In the case that Facebook does decline your application:
This will also help you improve your chances of getting verified on those platforms.
More Resources:
Advertisement
Continue Reading Below
Featured image: Hasheb Anzar/Shutterstock
Here is a recap of what happened in the search forums today, through the eyes…
Navigating the world of Instagram posting involves many considerations, but one crucial aspect is timing…
I am deeply sad to report that Mark Irvine passed away unexpectedly last night. Mark…
Google AdSense has removed reference to your privacy policy as a place to withdraw consent.…
One of the big worries for Google investors was the cost of running AI to…
This week, we covered how the Google March 2024 core update finished back on April…
This website uses cookies.
Leave a Comment