Chris Barnhart 8394 posts 0 comments

Every Monday, I end up covering an unconfirmed Google search ranking algorithm update but this past week, going into the weekend, was even more volatile than the others. I am seeing way more chatter, and even the tools are showing…

Part one and part two with Jeremy Meindl was more on black hat SEO stuff and now in part three, we get into more white hat topics. We start with CRM targeting and how he got into CRM targeting. It started with him trying to get a…

Welcome to the big Google Webmaster Report for December 2022, the last one for the 2022 year. It was a fun 30 days or so; we learned a lot. The VP of Google Search, Hyung-Jin Kim, told us E-A-T is used everywhere and that there was…

On Friday, Lizzi Sassman from Google updated the crawl budget management help document with two more topics. Specifically, Google added two new myths to the crawl budget documentation. (1) Google added that using noindex isn't a good…

Google has updated its Google Crawler / User Agent help document with a new section for "Retired Google crawlers." With that, Google announced the retirement of the short-lived DuplexWeb-Google User Agent.Google added the…

Google has posted its "Seasonal Holidays" Google Doodle for the month of December - the holiday month. Google did this last year as well, and while the past few days we had some other special Doodles on Google's home page, when those…

Rackspace hosted Exchange suffered a catastrophic outage beginning December 2, 2022 and is still ongoing as of 12:37 AM December 4th. Initially described as connectivity and login issues, the guidance was eventually updated to announce that…

Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we’re suggesting you start here or request a demo of SplitSignal. First, we asked our Twitter followers to vote:The…

It’s the most wonderful time of the year, full of fairy lights, gift-giving, and carols galore—not to mention a time to create some of your most memorable campaigns! With a little help from the Semrush App Center, you can make your holiday…

What Is Cost Per Click (CPC)?Cost per click (CPC) refers to how much an advertiser pays each time a user clicks on a paid ad.CPC falls under pay-per-click (PPC) marketing, a form of online advertising where you pay for your site to appear…