Bing Chat has a new name as of today – Copilot. It now shares the same brand name as multiple other Microsoft AI products.
R.I.P. Bing Chat. Bing Chat, part of the new Bing that was powered by ChatGPT for search, launched Feb. 7. Bing Chat has handled more than 1 billion prompts and queries since it launched, Microsoft Bing said in a blog post.
Copilot + Search. Bing is no longer “your AI-powered copilot for the web.” However, Microsoft Bing will still provide a combined Search and chat experience.
For people who may not want that combined experience, CoPilot will have its own standalone ChatGPT-style experience at https://copilot.microsoft.com/
What Microsoft is saying. Microsoft said the rebrand is to unify the Copilot experience:
- “Our efforts to simplify the user experience and make Copilot more accessible to everyone starts with Bing, our leading experience for the web. Beginning today, Bing Chat and Bing Chat Enterprise are becoming Copilot, with commercial data protection enforced when any eligible user is signed in with Microsoft Entra ID.”
Why we care. Bing Chat launched with much hype but failed to steal any market share from Google. This is unfortunate because this allows Google to dictate the rules, direction and costs of search for the entire web.
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