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Vocabulary size and difference are semantic and linguistic concepts for mathematical and qualitative linguistics. For example, Heaps’ law claims that the length of the article and vocabulary size are correlative. Still, after a certain…

Ryan Levering who has been with Google for over 11 years working on structured data said on Twitter that the "growth of microdata is fairly stagnant." He did add "but it was still more seen on the web until last year."Ryan said…

Google's AdsLiaison, Ginny Marvin, has confirmed a bug with Share and Auction Insights reporting for Google Ads Search campaigns starting on August 29th. Ginny said this is just a reporting issue and "doesn't impact ad serving or…

We keep watching to see if this Google helpful content update is making some sort of dent in the rankings but so far, we are not seeing massive, Panda-like, ranking changes due to this update. No fear, Danny Sullivan said yesterday…

Nothing is more frustrating than a slow website. Slow load times disrupt the overall user experience and have negative impacts on the conversion potential of your landing pages. From an SEO perspective, Google is less likely to promote…

Google Search Console has a Google News specific article content error named "Article too short." In that section, it offers a recommendation to "make sure your articles have more than 80 words." Google's Danny Sullivan said they may…

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Sustainable marketing, purpose-driven marketing, and corporate social responsibility (CSR) are…

Google addresses reports that the helpful content update has a minimal impact on search results, reminding everyone it’s still rolling out. After one week into the launch of the helpful content update, there’s a growing consensus that it’s…

Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we're suggesting you start here or request a demo of SplitSignal. First, we asked our Twitter followers to vote:The…

Link building, that ever-important practice of getting inbound links to your webpages via external publishers, has had a storied history filled with some funny chapters and exciting developments. Here, we will give you a “Brief History of…