Chris Barnhart 8379 posts 0 comments

When running ads, focusing your campaign on a specific group helps you reach people who are more likely to be interested in your ad. And even make a purchase.You can do this by using audience segments in Google Ads.In this article, you’ll…

Microsoft's disclosure of search ads on Bing has not been the greatest, honestly, in many cases, worse than Google's disclosures. Recently, however, Bing has been testing a clearer distinction between its ads and…

Your customers are your company’s most valuable assets. So, you need to have a solid customer acquisition strategy that consistently brings new customers to your business. Helping you generate more revenue and sustainable growth. In this…

What Is Marketing Attribution?Marketing attribution is the process of determining which marketing actions help drive leads or sales.It takes into account all the customer touchpoints between learning about a brand and converting to a…

Working in SEO leads to interesting challenges that I’m sure you’ve all faced at one point. You’re a master of flexibility and managing tedious tasks. I’ve recently found myself dealing with 100+ top-tier sites. Working with global…

Here, there are options to: Spruce up the styling with fonts and colorsControl how and when the popup appearsUpdate headlines and textTurn the popup on or offSet an action or goalChange the layout The design process is simple,…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has started to enforce the site reputation abuse policy…

Google indicated that manual actions were coming to webpages that host third party webpages and according to some, the effects of those manual actions may be showing up in the search results. Site Reputation Abuse Manual Actions Google’s…

What Is a Content Outline?A content outline is a document that details what an article should include. It serves as a framework for the completed piece.Content outlines typically include the following elements: Title (H1): The title or…

HTML tags are pieces of code you add to webpages to provide context to search engines. They help search engines determine what your site is about. HTML stands for hypertext markup language. It’s the language used by websites. Tags are also…