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Google has added a new Content Guidelines section to its help document on Education Q&A structured data. The new guidelines. Here are the new guidelines Google has added: Education Q&A…

The all-important Q4 holiday shopping season is nearly here. SEO will once again be a critical channel for brands to increase their visibility and sales.   Ahead of the 2022 holidays, enterprise SEO…

Brad Geddes is no stranger to paid search. And as one of the co-founders of Adalysis, he’s done his fair share of audits. In this SMX Advanced 2022 session, he provides a framework for how to audit your…

Google is deprecating the international targeting report in Google Search Console, the company announced. Google wrote, “The International Targeting report has been deprecated, and will be removed from…

Google has just announced the Performance Max self-upgrade tool for Smart Shopping and Local campaigns. How to self-upgrade. You can self-upgrade your Smart Shopping and Local campaigns by…

As an analyst, marketer, or SEO, you probably have some go-to reports you are used to looking at in Google Analytics. You may have them bookmarked or have memorized the three or four clicks you need to…

The new helpful content update sounds like a big deal. Google has given us a list of questions to consider to determine whether our sites are designed to help people, or rather, created to do well…

There’s a lot going on in the world of Google Analytics 4 right now, as July 1 continues to get closer. Earlier this month, Google introduced a new, more flexible tag built to work seamlessly with…

In May, Google teased a new video indexing report in Google Search Console, then in July the report started to roll out to some properties, the search company announced. Now, the report is fully live…

You’ve set up your Google Ads Performance Max campaigns for success. Now you need insights into performance, keyword themes, where your dollars are being spent and more. The problem? Getting…