Google announced on July 26, 2021, three-weeks and two days ago, that it started to roll the link spam update and that update would take about two-weeks to roll out. Well, like I said, it is three-weeks and two days and it is still not done rolling out.
Here is Google’s original announcement about the rollout of this update; “We’re launching a new link spam fighting change today β which we call the “link spam update.” This algorithm update, which will rollout across the next two weeks, is even more effective at identifying and nullifying link spam more broadly, across multiple languages.”
We have been asking if it is done yet and we are being told, again and again, that it is not done yet:
Not yet done.
β Danny Sullivan (@dannysullivan) August 9, 2021
and
Every time you ask, it gets longer π
Seriously, no, it’s not done yet. I expect not much longer, though.
β Danny Sullivan (@dannysullivan) August 13, 2021