Google’s John Mueller answered a question about how Google processes a site move, in particular if the site move might trigger a so-called “sandbox effect.” Mueller responded by providing a highly detailed response about how Google deals with site moves.
What is a Sandbox Effect?
There is an old idea from the early 2000s that Google will hold back a site from ranking and put it into a “sandbox” until it can know the site can be trusted.
Although Google has denied there is a sandbox the idea of a sandbox continues today, fifteen years later.
The person asking the question was concerned about a “sandbox effect” happening to their site as a consequence of a site move.
Advertisement
Continue Reading Below
Redirect Entire Site or In Phases?
The person asking the question wanted to know what the best way to move a site was, in sections little by little or all at once.
This is the question:
“What is the best course of action to take when you have to 301 redirect all of the URLs to a new set of URLs?
